Apply now
Design & Marketing · Applications open

The one skill every company hires for, in every economy.

Two mentors, one discipline: how attention becomes a conversation, and a conversation becomes revenue. Heavy on roleplay, live calls and real objections.

3 months
12 weekends, 24 sessions
₹3,000
total · ₹2,000 at admission
Sat + Sun
keep your job or degree
10
seats only, in person
Darsgah Taleem-ul-Quran & Snow Stag In person at Darsgah Taleem-ul-Quran, Mohalla Mum Khan (Kathi Darwaza)

Apply for the next cohort

Step 1 of 4

This cohort is open only to eligible candidates from Mohalla Mum Khan (Kathi Darwaza). Classes are held in person at Darsgah Taleem-ul-Quran.

Takes under a minute. No payment now.

  • ₹3,000 in total for 3 months, ₹2,000 at admission.
  • Saturdays & Sundays only - keep your job or your degree.
  • Only 10 seats per course, 50 admitted in total.
Why this one

Where this actually takes you

Sales is the least gatekept high-income career in India. No degree filter, no portfolio requirement, only whether you can hold a conversation and follow up.

Inside Sales Executive

Remote-friendly, target-based, and the fastest-growing entry role.

Business Development Executive

Owning pipeline from first contact to close.

Account Manager

Keeping and growing customers once they have signed.

The syllabus

Three months, foundation to advanced

12 weekends. 24 sessions. Each month ends with something you built and can show, not a certificate of attendance.

1 Month 1 · Foundation

Communication and the customer

Confidence on the phone, clarity in writing, and understanding who you are talking to.

  • Professional English for sales: email, phone and video calls
  • Understanding the buyer: needs, budget, authority, timing
  • Building a target list and researching a prospect properly
  • Cold email and cold call structure, first 15 seconds decide everything
You finish withA researched list of 50 real prospects with a personalised opener for each.
2 Month 2 · Core

The sales conversation

Discovery, demo, objection, follow-up, practised until it is automatic.

  • Discovery calls: asking questions that surface the real problem
  • Presenting a solution without listing features
  • Objection handling: price, timing, "send me an email", "we already have one"
  • Follow-up discipline and CRM hygiene in HubSpot
You finish withYour own practice calls, critiqued line by line by both mentors.
3 Month 3 · Advanced

Closing, pipeline and marketing

Running a full pipeline and understanding the marketing that feeds it.

  • Negotiation and closing without discounting away your margin
  • Pipeline management, forecasting and hitting a monthly number
  • How marketing generates the leads you work, and how to ask for better ones
  • Interviewing for sales roles: the mock interview is itself a sales call
You finish withCapstone: run a live outreach campaign end to end and report the numbers honestly.
Who teaches you

Your mentors

Someone who does this work professionally, teaching the way it is actually done, not reading from a slide deck.

Sales & Marketing Lead
Innayat
8+ years. B2B sales & pipeline

Has carried a quota and built a pipeline from zero. Teaches from real call sales calls and live deals, not textbook funnels.

OutboundDiscoveryNegotiationCRM
Sales & Marketing Lead
Zeeshan Yaseen
7+ years, inside sales & demand generation

Focuses on the top of the funnel: how a cold list becomes a booked meeting. Runs the roleplay and objection-handling sessions.

Cold emailRoleplayLead genHubSpot
What you walk out with

Tools you'll actually have used

Not a reading list. Every one of these is used in a graded exercise during the course.

HubSpot CRMLinkedIn Sales NavigatorCold email toolingCall reviewsExcel / Sheets

A portfolio, not a certificate

Three graded pieces of real work, one per month, plus the capstone. This is what gets you the interview.

A co-branded certificate

Issued jointly by Darsgah Taleem-ul-Quran and Snow Stag on completing the assessment and attending enough of the course to have earned it.

Interview preparation

Mock interviews, CV and LinkedIn review, and how to talk about work you have actually done.

The fee

Deliberately small, on purpose

Mentors volunteer their weekends. The fee covers what it costs to run the course, nothing more. It is deliberately low so cost is not what stops you.

1

Apply

The form takes under a minute. No payment at this stage.

2

Screening & selection

A short conversation about your goals and aptitude. With only 10 seats per course, you may be offered a different course from the one you picked, or a Foundation course first.

3

Confirm your seat

Pay ₹2,000 at admission and you are in. Classes run Saturdays & Sundays at Darsgah Taleem-ul-Quran.

Total cost
₹3,000 total

₹2,000 payable at admission, the remaining ₹1,000 during the programme. No registration fee and no material charges. Fees are not refundable.

24 sessions in person with a working professional
All notes, exercises and course material
Graded feedback on everything you build
Certificate and interview preparation
Pairs well with

What to take next, or alongside

Each course stands on its own. But some combinations make you noticeably harder to replace, and these are the ones worth planning for.

Before you apply

The honest answers

No. This course starts at foundation level and assumes nothing. What you do need is twelve weekends of genuine attention: that is the real entry requirement, and the one most people underestimate.

CRAFT is currently intended exclusively for eligible candidates from Mohalla Mum Khan (Kathi Darwaza). Classes are held in person at Darsgah Taleem-ul-Quran, and only 50 candidates are admitted in total after screening.

That is exactly who this is built for. Classes are Saturdays & Sundays only, plus practice time in between. Nothing happens on a weekday.

Sessions are not recorded: teaching happens in the room, so a missed class is genuinely missed. Tell your mentor in advance and they will help you catch up. Note that 4 consecutive absences without prior approval or a valid reason means your admission is cancelled, with no refund.

Yes, ₹3,000 for the full 3 months. ₹2,000 is payable at admission and the remaining ₹1,000 during the programme. No registration fee and no material charges. Fees are not refundable, including if admission is cancelled for absence.

We do not guarantee jobs, and be careful of anyone who does. What you get is a portfolio of real work, a certificate, mock interviews and CV support. The hiring decision belongs to employers.

Dates are being confirmed now. Applying puts you on the list first, applicants hear the start date before it is announced publicly.

Sales & Marketing · Next cohort

Future proof your career. Start this weekend.

3 months of expert-led classes, a portfolio of real work, and a mentor who does this for a living, for ₹3,000 in total. The application takes under a minute.

₹3,000 total, ₹2,000 at admission Saturdays & Sundays only Only 10 seats
Applications openSales & Marketing · ₹3,000 total
Apply